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Media Critique

QR is PR: How QR Codes are changing the media landscape

They look like the bastard offspring of a crossword puzzle and a crop circle. QR codes, also known as “quick response” or “quick read” codes, are often seen lingering on the corner of magazine ads, clothing tags or band fliers as a bridge for our digital and terrestrial worlds through the aid of one’s smartphone. […]

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Media Critique

Cut the Cord

?Cut the cord? has become the rallying cry for those interested in abandoning cable television in favor of streaming online video to their phones, tablets, desktops and ??forsooth! ??televisions. It?s an apt phrase, not merely for its echoes of severing the umbilical cord in the delivery room but for its metaphoric reach into that almond-shaped […]

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Media Critique

Blade Runner’s Sequel Sickness

Certain films are so singular in vision, so spectacular in their realization that they’re fundamentally immune to the disease of sequel-itis, or its often more virulent form, prequel-itis. Among those in this rarified canon are Citizen Kane (of course), Casablanca (duh) and, until last week, Blade Runner. Whether or not one agrees that the futuristic […]

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Media Critique

Gaming the Story | Insights from The Art of Immersion by Frank Rose

A ringing cake. Sure, it reads like a lost lyric from ?MacArthur Park? but it?s actually a key moment in the history of media, marketing and perhaps even marzipan. As recounted by Wired Magazine contributing editor Frank Rose in his recently released tome, The Art of Immersion ? How the Digital Generation Is Remaking Hollywood, […]

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Media Critique

The Daily: Murdoch’s iPad Newspaper Can’t Wrap a Fish

For a media magnate whose empire first began to bubble in vats of newspaper ink, one might think launching the first of its kind iPad-only newspaper app would not be in their best interests. Unless, of course, the magnate is Rupert Murdoch of News Corp. whose vats runneth over ? and now with ones and […]