For your typical celebrity, it’s to be expected that one day someone is going to name a sandwich or some other edible after you. Every deli menu in Hollywood boasts some kind of transubstantiation of stars into grub. In the … Read on.
Tag: Brand Camp
Categories
Groupon Public Voice Guide Fail
Deal-of-the-day website Groupon might have passed on Google?s multi-billion dollar acquisition offer but it hasn?t forgone using the online search engine and advertising empire?s document hosting services for a memorandum entitled the ?Public Groupon Voice Guide,? which details, with embarrassing … Read on.
Remember when cafes were limned with disheveled books and the scattered innards of newspapers, all free-for-the-taking? Cafes have long been a haven for browsers of both of the literary and digital sort, which has not been lost on Starbucks. Now … Read on.
Categories
Minding the GAP
Much has been written about the Gap’s logo gaff, wherein the San Francisco-based clothier attempted a logo switcheroo only to be shouted down by what seems to be the entire Internet. Not much, however, has been said about Laird+Partners, the … Read on.
Categories
Magic 8 Ball Sees its Future in Film
Toy Stories
In the early days of the web, circa 1997, there was a plethora of Magic 8 Ball applications online that enabled users to make queries about the future without risking a repetitive motion injury from shaking the real … Read on.