Culture FMRL

All Creative People Are Liars: 3 Ways to Use this Superpower

Admittedly, the headline is bit of a fib. But hear me out: Several years ago, marketing guru Seth Godin made waves with his seminal tome All Marketers are Liars, which quickly became required reading at many a creative agency. The title, designed to provoke, raised both eyebrows (and sales) as it explored how successful marketers…

Creative & How-To's

Deadline Junky

Like many self-identified ?creative? people, I ‘ve got tremendous issues with maintaining focus, shabby impulse control and a zeal for over-committing my time. Oh, and I’m a junky. A deadline junky. To clarify, I’m not addicted to having a deadline ? due dates are proven productivity tools, which I applaud. Overachievers love beating them (?on…