The Daily Planet laid me off today. My editor Perry sauntered over to my cube, dropped his bristly knuckles on my desk and said, ?Clark, can I have a word?? Normally, this would be followed by a refresher on our … Read on.
In no way do I purport to understand the alchemy of search engine optimization ? that arcane conflux of meta tags, algorithmic jockeying and ritual sacrifice to Google that produces page rankings and spankings in equal measure. Well, who knows … Read on.