Under the Influencer: The Cost of ‘Free Beer’

FREE BEER Runneth over for influencers. Photo by Lorenzo Rui.

I’m not an “influencer.”  I’m not even a diminution of an influencer like a micro-influencer or nano-influencer, which apparently exists in the world of online celebrity.   To that end, my minuscule celebrity is somewhere on the spectrum between noteworthy and notorious, which means I can sometimes get names in local newspapers—including my own.  I mention…… Continue reading Under the Influencer: The Cost of ‘Free Beer’