Skip to the content
Daedalus Howell
Writer, Filmmaker & Speaker
  • About
  • Creative Work
  • Shop
  • Speaking
  • Blog
  • Contact
  • About
  • Creative Work
  • Shop
  • Speaking
  • Blog
  • Contact
  • Facebook
  • Twitter
  • Instagram
  • Email

Tag: Laird+Partners

Categories
Media & Tech

Minding the GAP

  • Post author By Daedalus Howell
  • Post date October 15, 2010
  • No Comments on Minding the GAP

Much has been written about the Gap’s logo gaff, wherein the San Francisco-based clothier attempted a logo switcheroo only to be shouted down by what seems to be the entire Internet. Not much, however, has been said about Laird+Partners, the NewYork-based agency that devised the rebranding FAIL. Their “About Us” page claims “In creating a…

  • Tags Brand Camp, Crowd-Cloud, fail, FAIL File, Gap, gap logo, Lab Blog, Laird+Partners, Marka Hansen
  • About
  • Creative Work
  • Shop
  • Speaking
  • Blog
  • Contact
  • Facebook
  • Twitter
  • Instagram
  • Email

© 2023 Daedalus Howell

Powered by WordPress

To the top ↑ Up ↑